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- All HBS Web (828)
- Faculty Publications (86)
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- 08 Aug 2006
- First Look
First Look: August 8, 2006
between and among experimenters and theorists, and psychologists and economists, about how to evaluate a theory that can be rejected by sufficient data, but may nevertheless be a useful approximation. A standard experimental design...
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Sean Silverthorne
- 03 Jun 2008
- First Look
First Look: June 3, 2008
Download the paper: http://www.hbs.edu/research/pdf/08-099WP.pdf Evaluating the Impact of SA 8000 Certification Authors:Michael J. Hiscox, Claire Schwartz, and Michael W. Toffel Abstract SA 8000, along with other types of certification standards and corporate codes of...
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Martha Lagace
- 22 Feb 2000
- Research & Ideas
The Mind of the Market: Extending the Frontiers of Marketing Thought
And, it might seem appropriate to ask, how do such philosophical questions relate to marketing? Zaltman's eponymous research tool, the Zaltman Metaphor Elicitation Technique, called ZMET for short, was designed to illuminate exactly these...
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by Martha Lagace
- 06 May 2002
- Research & Ideas
A Toolkit for Customer Innovation
a number of companies have adopted an intriguing approach, which at first seems counterintuitive. Essentially, these companies have abandoned their efforts to understand exactly what products their customers want and have instead equipped them with tools to View Details
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by Stefan Thomke & Eric Von Hippel
- 12 Oct 1999
- Research & Ideas
Bright Ideas: The Creative Power of Groups
The camel has long been the punch line of the riddle, "Name the animal designed by a committee." But taking a closer look at the features that allow this oddly shaped creature to survive in harsh desert conditions, one can draw...
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by Laurie Joan Aron
- 11 Jan 2000
- Research & Ideas
Calling All Managers: How to Build a Better Call Center
service representatives to handle the majority of calls on their own, without transferring queries further down the line, it is evidence that the company places equal focus on its representatives (so-called...
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- 06 Oct 2011
- What Do You Think?
How Will the ‘Moneyball Generation’ Influence Management?
course, referred to a type of analytic data that might suggest nontraditional indicators designed to provide a competitive edge in everything from investments to selection of talent. One such example is the use of puzzles to select...
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by James Heskett
- 04 Feb 2015
- What Do You Think?
Is There a Stanford-Google-Silicon Valley School of Management?
that fostered delegation and distributed authority. As a package, these ideas and others had a significant influence on management practice in the mid- to late-twentieth century. They still have a great deal of relevance for business, and View Details
- 28 Mar 2018
- Research & Ideas
Sophisticated Investors May Be Harming Fintech Lending Platforms
must address a major design problem: Sophisticated investors have been gaming the system by applying specialized screening tools to scoop up the choicest loans with the lowest default rates, leaving less experienced investors with less...
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- 25 Aug 2022
- Research & Ideas
It’s All in a Name: Reputable Investors Help Startups Shine
more interest from potential employees when it is represented with the top investor badge than when it is not” In 2020, AngelList added graphic “badges” to job postings on the platform designed to highlight...
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by Rachel Layne
- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
respondents concerned the misuse of such techniques. As Tom Henkel put it, "I'm sure the same companies that wasted time and money on poorly designed surveys and focus groups will engage in similarly misguided neuroscience and...
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by James Heskett
- 05 Aug 2002
- What Do You Think?
Is Platform Leadership Old Hat or the Wave of the Future?
entrepreneurs can exploit through the development of products and services specifically for inclusion in platforms, whether they are technological or marketing in nature? And do increasingly powerful platforms represent opportunities or...
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by James Heskett
- 06 Nov 2017
- Research Event
Who is Responsible for the Future of Cities?
late architect Cedric Price, who bottom-lined thousands of years of urban history into a breakfast order. The ancient city was a hard-boiled egg, surrounded and protected by a wall. Next came the fried egg, representing the city of the...
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by Carmen Nobel
- 22 Jun 2010
- First Look
First Look: June 22
We then introduce a framework that provides a unified perspective on these research streams, thereby highlighting some important areas for future research and policy analysis in entrepreneurial finance. Organizational Designs and...
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Martha Lagace
- 07 Jun 2016
- Op-Ed
Can Brand Trump Win a Presidency?
TripAdvisor. Brand Trump has been extended to other categories, from steaks, to education, to apparel. Not all of these ventures have succeeded. Few guests see the competencies of a good hotelier as relevant to designing distinctive...
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- 03 Sep 2014
- What Do You Think?
Who Should Choose Your Boss?
conclude that business leadership would be wise to push past pride and the false sense of self importance, and include within the decision making process those in the enterprise who know the actual nuts and bolts of the business." Several respondents described...
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- 18 Dec 2007
- First Look
First Look: December 18, 2007
affects emotions. Finally, work in economics on the design of monetary policy makes several assumptions (e.g., a representative agent, a summary measure of emotions akin to utility exists and that...
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Martha Lagace
- 02 Oct 2000
- Research & Ideas
Networked Incubators: Hothouses of the New Economy
important and lasting way of creating value and wealth in the new economy? Morten Hansen, Henry Chesbrough, Nitin Nohria, and Donald Sull argue that one type of incubator, called a networked incubator, represents a fundamentally new and...
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- 03 Feb 2003
- Research & Ideas
Web Services
coding over a new solution." Using a common code base to build applications that automate repetitive tasks is key to serving the needs of various business partners. The Customer's View Representing the customer perspective, GM's CTO...
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- 27 Aug 2007
- Op-Ed
Mattel: Getting a Toy Recall Right
design flaws in the toys with the magnets that could come loose. But Mattel deserves praise for now stepping up to its responsibilities as the leading brand in the toy industry. What has Mattel done right? The CEO has taken personal...
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