Media - Publications - Faculty & Research

23 Nov 2016
News

How Focusing on Content Leads the Media Astray

July 2014
Article

Winners in the Spotlight: Media Coverage of Fund Holdings as a Driver of Flows

By: David H. Solomon, Eugene F. Soltes and Denis Sosyura

We show that media coverage of mutual fund holdings affects how investors allocate money across funds. Controlling for fund performance, fund holdings with high past returns attract extra flows only if these stocks were recently featured in major newspapers. In... View Details

Keywords: Prejudice and Bias; Media; Investment Funds; Financial Services Industry

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24 Sep 2020
Other Presentation

Enhanced Party and Interest Mapping via Social Media

By: David A. Lax, James K. Sebenius and Ben Cook

Citation

23 Mar 2015
News

Cities Turn to Social Media to Police Restaurants

13 Jul 2023
News

Threads Foreshadows a Big—and Surprising—Shift in Social Media

August 2021
Teaching Note

Time Out: The Evolution from Media to Markets

By: Eva Ascarza

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June 2013
Supplement

Buffett's Bid for Media General's Newspapers, Spreadsheet Supplement

By: Benjamin C. Esty

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December 1992 (Revised October 1995)
Background Note

Note on Public Policy and the Media Industry

By: Willis M. Emmons III

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06 Jan 2011
News

How to Fix Capitalism, But Not the Media

April 2021 (Revised March 2024)
Case

Social Media War 2021: Snap vs. Facebook vs. TikTok

By: David B. Yoffie and Daniel Fisher

This case explores the competitive war between Snap, Facebook, and TikTok in 2021. The strategic focus is on Snapchat: how should it respond to the emergence of TikTok, and how should it compete with the dominant competitor in its space—Facebook. The case examines... View Details

Keywords: Strategy Development; Competitor Analysis; Strategy; Network Effects; Competitive Strategy; Decision Choices and Conditions; Social Media

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10 Jun 2014
News

Uber Rides Social Media Dominance to $17B Valuation

Forthcoming
Chapter

Media & Entertainment in Argentina: Doing Business in a Fragmented Society

By: Luciana Silvestri and Roberto Vassolo

We explore the issues of vertical and horizontal fragmentation in Argentina by examining how consumers relate to media and entertainment content and technologies. We focus on belly-of-the-market consumers (the most affluent at the bottom of the pyramid) and observe the... View Details

Keywords: Demographics; Marketing; Consumer Behavior; Media and Broadcasting Industry; Media and Broadcasting Industry; Argentina

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01 Aug 2023

Life at HBS Chat with the Entertainment and Media Club

Virtual Life at HBS Chats are a unique opportunity to hear straight from current HBS students regarding their MBA experience. Join a panel of students from the Entertainment and Media Club who will share their backgrounds and how they... View Details

December 2009
Article

Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?

By: Felix Oberholzer-Gee and Joel Waldfogel

Since the dawn of broadcasting, and especially in the past decade, Americans have turned their attention from local to more distant sources of news and entertainment. While the integration of media markets will raise the private welfare of many consumers, critics of a... View Details

Keywords: Voting; Ethnicity; Behavior; Local Range; Media and Broadcasting Industry; Media and Broadcasting Industry; United States

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30 Jan 2014
Blog Post

Big Media, Big Business! Inside scoop on the upcoming Entertainment & Media Club Conference

Each year, the Entertainment & Media conference at the Harvard Business School brings together hundreds of students, alumni, faculty, and industry leaders to share experience and insight and, most importantly, to learn from each... View Details

Keywords: Entertainment / Media / Sports

Article

The Entrepreneurial M-Form: Strategic Integration in Global Media Firms

By: T. R. Eisenmann and J. L. Bower

Keywords: Entrepreneurship; Strategy; Integration; Global Range; Business Ventures; Media; Media and Broadcasting Industry

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2007
Book

Masters of Illusion: American Leadership in the Media Age

By: Steven Rosefielde and D. Quinn Mills

Keywords: Leadership; Media; United States

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21 Sep 2009
News

Harvard Business School Program To Help Media Executives Identify Growth Opportunities In Rapidly Changing Industry

2011
Other Unpublished Work

Medium and Message: The Role of the Media in Establishing Institutional Logics

By: Mukti Khaire and Erika Richardson

Research on industry institutional logics has provided insights into the factors that influence organizational behavior and actions. However, we still lack a detailed understanding of how industry logics emerge from societal-level values, get disseminated, and become... View Details

Keywords: Entrepreneurship; Values and Beliefs; Governing Rules, Regulations, and Reforms; Media; Organizations; Behavior; Societal Protocols; Fashion Industry; India

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