Publications

November 2014 (Revised February 2016)
Case

DoubleDutch

By: Frank V. Cespedes and Matthew G. Preble

Lawrence Coburn and Pankaj Prasad, co-founders of the event solution startup DoubleDutch, have to make a significant decision about their young company's sales function. DoubleDutch's key product was a mobile application (app) and event management platform that... View Details

Keywords: Sales Management; Selling; Marketing Management; Strategy Implementation; Business Marketing; Sales Force Management; Salesforce Management; Marketing; Sales; Marketing Strategy; Strategy; Entrepreneurship; Business Startups; Technology Industry; United States; Europe; Asia

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Executive Education Courses - Institute For Strategy And Competitiveness

your organization's strategic agenda. Key Benefits Focused on improving the quality and delivery of health care, Value Measurement for Health Care provides more efficient and more cost-effective approaches to measuring patient outcomes, and explores new View Details

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Shared Value Initiative - Institute For Strategy And Competitiveness

practice committed to driving adoption and implementation of shared value strategies among leading companies, civil society, and government organizations. Launched by Michael Porter, Mark Kramer, and FSG at... View Details

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Join the MOC Affiliate Network - Institute For Strategy And Competitiveness

Porter and colleagues at the Institute for Strategy and Competitiveness. MOC affiliate institutions and their faculty not only teach the curriculum but collaborate across the network in the area of competitiveness. Apply Now Benefits of... View Details

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Value Measurement for Health Care - Institute For Strategy And Competitiveness

organization's strategic agenda. Key Benefits Focused on improving the quality and delivery of health care, Value Measurement for Health Care provides more efficient and more cost-effective approaches to measuring patient outcomes, and explores new View Details

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Value Based Healthcare Prize - Institute For Strategy And Competitiveness

Europe, which as an independent platform shares, creates, and disseminates experiences and knowledge on implementing Value Based Healthcare delivery. The Prize seeks to recognize those projects that have adopted a fundamentally new line... View Details

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Measure Outcomes & Cost for Every Patient - Institute For Strategy And Competitiveness

Until recently, having full sets of outcome measures for clinical conditions a was major limitation to implementing this part of the value-based health care agenda. That was changed in 2012 when leaders at Harvard Business Sschool, Boston... View Details

21 Aug 2017
Lessons from the Classroom

Companies Love Big Data But Lack the Strategy To Use It Effectively

analyzing that data and designing strategy around it. That’s one reason eight HBS professors pooled resources in June to launch the Competing on Business Analytics and Big Data Executive Education program. “It was unprecedented to engage... View Details

Keywords: by Dina Gerdeman

August 2017 (Revised May 2019)
Case

Hilti (A): Fleet Management?

By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer

This case explores the strategic decision-making process of premium power tools manufacturer Hilti in 1999, when the company was considering implementing a fleet management system in the construction industry. Fleet management would involve a shift from selling power... View Details

March 2015 (Revised June 2015)
Case

Medalogix

By: Richard G. Hamermesh and Matthew G. Preble

This case examines an exciting new approach to health care that will help care providers identify when hospice services are the appropriate type of care for patients. The company, Medalogix, already has a product on the market that uses a proprietary algorithm to... View Details

Keywords: Health Care; Health Care Entrepreneurship; Health Care Services; Implementing Strategy; Dissemination; Innovation; Market Selection; Health; Health Care and Treatment; Analytics and Data Science; Marketing Strategy; Innovation and Management; Innovation Strategy; Health Industry; United States

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The New Role for Government & NGOs - Institute For Strategy And Competitiveness

implementing new shared value business models Governments Tax and regulate business; operate social programs Make platform investments and support shared value strategies; regulate to encourage shared value solutions Companies Donate to... View Details

May 2017 (Revised September 2018)
Supplement

Hilti Fleet Management (B): Towards a New Business Model

By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer

The (B) case tackles the implementation and scaling process of fleet management over the years. Finally, the case explores current challenges facing the BMI. View Details

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The Global Health Delivery Project - Institute For Strategy And Competitiveness

initiative of Harvard Business School's Institute for Strategy and Competitiveness, Harvard Medical School's Department of Global Health and Social Medicine, and the Brigham and Women's Hospital Department of Global Health Equity. GHD... View Details

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The MOC Affiliate Network Impact - Institute For Strategy And Competitiveness

20% of the MOC courses implemented by affiliate institutions were executive level courses targeted at leaders in the public and the private sectors. Currently there are 137 competitiveness institutes created with an active MOC affiliate... View Details

April 2020
Case

Apple Inc. in 2020

By: David B. Yoffie and Daniel Fisher

After a decade as CEO, Tim Cook is facing one of his biggest strategic transitions of his tenure. While Apple had performed spectacularly well under Cook, Apple's core business was maturing. Sales of iPhones, iPads, and Macs were flat or down. However, Apple's new... View Details

Keywords: Innovation; Market Positioning; Marketing Implementation; Planning; Products; Strategic Positioning; Strategy; Information Technology; Competitive Strategy; Technological Innovation; Competitive Advantage; Product Positioning; Communication; Competition; Leadership; Strategic Planning; Computer Industry; Telecommunications Industry; Technology Industry

September 2018 (Revised August 2019)
Case

The Progressive Corporation, 2018

By: John R. Wells and Benjamin Weinstock

In early 2019, The Progressive Corporation (Progressive), the USA’s third-largest auto insurance writer, reported earned premiums were up 20% in 2018 compared to the previous year, and net income was up 64%. Direct sales of personal auto policies rose 21%, while agent... View Details

October 26, 2021
Article

Value Chain Management to Implement Post-COVID-19 Health Care Strategy: The COVID-19 Crisis Has Created Areas of Innovation That Should Be Embraced by Health Care Leaders

By: Michael E. Porter, Junaid Nabi and Thomas H. Lee

Health care organizations must learn from what has worked during the COVID-19 crisis. Leaders have found that while they cannot do everything, they must define and manage the sequence of activities required to deliver high-value care. View Details

Keywords: COVID-19 Pandemic; Value-based Health Care; Value Chain; Health Pandemics; Health Care and Treatment; Management; Strategy

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September 2014 (Revised July 2018)
Case

adidas Group: IT Multi-Sourcing

By: Lynda M. Applegate, Martin Wiener, Carol Saunders and Grandon Gill

This case describes the design and implementation of an IT-multi-sourcing strategy at a large global sportswear company, the adidas Group, which is headquartered in Germany. To help increase the benefits and reduce the risks of its sourcing arrangements, adidas... View Details

Keywords: IT Strategy; Outsourcing; Organizational Structure; Information Technology; Strategy; Sports Industry; Apparel and Accessories Industry; Germany

July 2012 (Revised May 2024)
Supplement

Lyric Dinner Theater (B)

By: Richard G. Hamermesh and Jim Sharpe

Supplements the (A) Case. Deborah Denenberg reflects on the results and actions taken during the 12 months following her first 6 months on the job. View Details

Keywords: Entrepreneurs; Entrepreneurial Management; Crisis; Turn; Family Business; Financial Crisis; Boards Of Directors; Operations Management; Strategy Implementation; Career Planning; Entrepreneurship; Entertainment and Recreation Industry; United States