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  • All HBS Web  (1,837)
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    • News  (396)
    • Research  (999)
    • Events  (11)
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  • 06 Sep 2022
  • Research & Ideas

Does Hybrid Work Actually Work? Insights from 30,000 Emails

into a giant field experiment against their will. "It doesn’t mean you have to be in the office every week. The guiding principle is that the team decides what the co-location schedule will be." The results of the BRAC experiment follow... View Details
Keywords: by Ben Rand
  • 16 Jan 2013
  • Research & Ideas

The Messy Link Between Slave Owners and Modern Management

Mississippi planter priced his 48-year-old foreman, Hercules, at $500; recorded the worth of Middleton, a 26-year-old top-producing field hand, at $1,500; and gave 9-month-old George Washington a value of $150. At the end of the year, he... View Details
Keywords: by Katie Johnston
  • Research Summary

Overview

Professor McDonald studies how firms successfully navigate new markets. He examines how widely accepted strategic prescriptions can actually undermine managers’ attempts to develop a viable business model or stake out a defining new market position, and considers the... View Details
  • Article

Positioning Brands Against Large Competitors to Increase Sales

By: Neeru Paharia, Jill Avery and Anat Keinan
We explore the effect of having a large dominant competitor and show the conditions under which focusing on a competitive threat, rather than hiding it, can actually help a brand. We demonstrate through lab and field studies that highlighting a large competitor's size... View Details
Keywords: Brands; Brand Management; Brand Positioning; Competitive Positioning; Brands and Branding; Marketing; Marketing Strategy; Consumer Products Industry; Retail Industry; Food and Beverage Industry; Air Transportation Industry; United States
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Paharia, Neeru, Jill Avery, and Anat Keinan. "Positioning Brands Against Large Competitors to Increase Sales." Journal of Marketing Research (JMR) 51, no. 6 (December 2014): 647–656. (Lead article.)
  • October 2024 (Revised June 2025)
  • Case

Nvidia

By: Andy Wu and Matt Higgins
This case study examines Nvidia's strategic pivot from gaming GPUs to becoming a leader in general-purpose computing and AI. It explores how Nvidia leveraged its GPU architecture to dominate the growing fields of data center acceleration and AI training, outpacing... View Details
Keywords: Strategy; Technological Innovation; AI and Machine Learning; Product Development; Manufacturing Industry; Technology Industry; Electronics Industry; United States; China; Taiwan
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Wu, Andy, and Matt Higgins. "Nvidia." Harvard Business School Case 725-383, October 2024. (Revised June 2025.)
  • July 2024
  • Article

Chatbots and Mental Health: Insights into the Safety of Generative AI

By: Julian De Freitas, Ahmet Kaan Uğuralp, Zeliha Uğuralp and Stefano Puntoni
Chatbots are now able to engage in sophisticated conversations with consumers. Due to the ‘black box’ nature of the algorithms, it is impossible to predict in advance how these conversations will unfold. Behavioral research provides little insight into potential safety... View Details
Keywords: Autonomy; Chatbots; New Technology; Brand Crises; Mental Health; Large Language Model; AI and Machine Learning; Behavior; Well-being; Technological Innovation; Ethics
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De Freitas, Julian, Ahmet Kaan Uğuralp, Zeliha Uğuralp, and Stefano Puntoni. "Chatbots and Mental Health: Insights into the Safety of Generative AI." Journal of Consumer Psychology 34, no. 3 (July 2024): 481–491.
  • Research Summary

Current Projects

To further study team coaching and creativity, I have undertaken two field-based studies. In collaboration with Teresa Amabile, I am exploring helping and collaborative behaviors though the analysis of daily diary entries from creative work teams at a design firm.... View Details
  • 2009
  • Article

Feeling the Heat: The Effects of Performance Pressure on Teams' Knowledge Use and Performance

By: Heidi K. Gardner
Why do some teams fail to use their members' knowledge effectively, even after having correctly identified each other's expertise? This paper identifies performance pressure as a critical barrier to effective knowledge utilization in teams. I theorize that performance... View Details
Keywords: Experience and Expertise; Knowledge Use and Leverage; Performance Effectiveness; Performance Expectations; Groups and Teams
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Gardner, Heidi K. "Feeling the Heat: The Effects of Performance Pressure on Teams' Knowledge Use and Performance." Academy of Management Annual Meeting Proceedings (2009).
  • Research Summary

Trust

By: Deepak Malhotra
My research on trust falls into two broad categories.  First, I study barriers to trust development, and focus on mechanisms that might help to overcome these barriers.  One recent project analyzes over 150,000 pages of documents concerning 102-interfirm disputes to... View Details
  • 2014
  • Article

Notes from the Search for Deep Indicators in Services

By: James L. Heskett
Much of the research in the service sector over the last four decades has concerned itself with the search for deep indicators that explain service performance. This paper provides a brief retrospective of some of this research and illustrates the directions that this... View Details
Keywords: Service Delivery; Organizational Culture; Performance; Service Industry
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Heskett, James L. "Notes from the Search for Deep Indicators in Services." Journal of Service Management 25, no. 3 (2014): 298–309.
  • 03 Jan 2007
  • First Look

First Look: January 3, 2007

  Working PapersCan Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia Authors:Nava Ashraf, James Berry, and Jesse M. Shapiro Abstract The pricing of health products in the developing world has become a center... View Details
Keywords: Sean Silverthorne
  • Research Summary

Does the Adoption of Rolling Forecasts Improve Planning?

This field study investigates the consequences of adopting rolling forecasts on organizational planning. Using quarterly product-line forecasted and realized sales data from several business units of a multinational biotechnology supplier, I find that subsequent to the... View Details
  • 2010
  • Other Unpublished Work

Fashioning an Industry: Cognitive Processes and the Construction of Worth in the Institutionalization of a New Industry

By: Mukti Khaire
This inductive study of the high-end fashion industry in India explores how the worth of a new industry is constructed. Interviews with entrepreneurs and constituents of the field revealed that the worth of the industry was constructed through framing by early... View Details
Keywords: Market Design; Framework; Entrepreneurship; Value; Cognition and Thinking; Industry Structures; Fashion Industry; India
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Khaire, Mukti. "Fashioning an Industry: Cognitive Processes and the Construction of Worth in the Institutionalization of a New Industry." October 2010.
  • Research Summary

Corporate Restructuring and Business Insolvency: Economic Impact and Best Practices

By: Stuart C. Gilson
Stuart C. Gilson is studying how severe financial distress impacts corporate policies and economic resource allocation. He is also studying how managers can best respond to financial distress in order to preserve and grow value. He is undertaking this research... View Details
  • 2016
  • Article

Three Lenses on Occupations and Professions in Organizations: Becoming, Doing, and Relating

By: Michel Anteby, Curtis K. Chan and Julia DiBenigno
Management and organizational scholarship is overdue for a reappraisal of occupations and professions as well as a critical review of past and current work on the topic. Indeed, the field has largely failed to keep pace with the rising salience of occupational and... View Details
Keywords: Professions; Professional Identity; Occupations; Work; Workplace; Work Culture; Literature Review; Organizational Culture; Personal Development and Career
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Anteby, Michel, Curtis K. Chan, and Julia DiBenigno. "Three Lenses on Occupations and Professions in Organizations: Becoming, Doing, and Relating." Academy of Management Annals 10 (2016): 183–244.
  • 2023
  • Working Paper

Polarizing Corporations: Does Talent Flow to "Good" Firms?

By: Emanuele Colonnelli, Tim McQuade, Gabriel Ramos, Thomas Rauter and Olivia Xiong
We conduct a field experiment in partnership with the largest job platform in Brazil to study how environmental, social, and governance (ESG) practices of firms affect talent allocation. We find both an average job-seeker’s preference for ESG and a large degree of... View Details
Keywords: Corporate Social Responsibility and Impact; Job Search; Talent and Talent Management; Wages; Attitudes
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Colonnelli, Emanuele, Tim McQuade, Gabriel Ramos, Thomas Rauter, and Olivia Xiong. Polarizing Corporations: Does Talent Flow to "Good" Firms? Working Paper, November 2023.
  • November 2021
  • Article

The Comprehensive Effects of Sales Force Management: A Dynamic Structural Analysis of Selection, Compensation, and Training

By: Doug J. Chung, Byungyeon Kim and Byoung G. Park
This study provides a comprehensive model of an agent’s behavior in response to multiple sales management instruments, including compensation, recruiting/termination, and training. The model on agents’ behavior takes into account many of the key elements that... View Details
Keywords: Salesforce Management; Recruitment; Selection and Staffing; Compensation and Benefits; Resignation and Termination; Training; Behavior; Analysis
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Chung, Doug J., Byungyeon Kim, and Byoung G. Park. "The Comprehensive Effects of Sales Force Management: A Dynamic Structural Analysis of Selection, Compensation, and Training." Management Science 67, no. 11 (November 2021): 7046–7074.
  • Fall 2016
  • Article

The Impact of Supplier Inventory Service Level on Retailer Demand

By: Nathan Craig, Nicole DeHoratius and Ananth Raman
To set inventory service levels, suppliers must understand how changes in inventory service level affect demand. We build on prior research, which uses analytical models and laboratory experiments to study the impact of a supplier’s service level on demand from... View Details
Keywords: Demand and Consumers; Service Delivery; Supply Chain; Order Taking and Fulfillment; Retail Industry
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Craig, Nathan, Nicole DeHoratius, and Ananth Raman. "The Impact of Supplier Inventory Service Level on Retailer Demand." Manufacturing & Service Operations Management 18, no. 4 (Fall 2016): 461–474.
  • 17 Sep 2012
  • Research & Ideas

Blue Skies, Distractions Arise: How Weather Affects Productivity

practical implications of these findings. For example, should managers save certain tasks for days when skies are gray? “A field study gives you the reality of the phenomenon. A lab View Details
Keywords: by Carmen Nobel
  • 2012
  • Article

Organizing for Society: A Typology of Social Entrepreneuring Models

By: Johanna Mair, Julie Battilana and Julian Cardenas
In this article, we use content and cluster analysis on a global sample of 200 social entrepreneurial organizations to develop a typology of social entrepreneuring models. This typology is based on four possible forms of capital that can be leveraged: social, economic,... View Details
Keywords: Social Entrepreneurship; Organizational Structure
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Mair, Johanna, Julie Battilana, and Julian Cardenas. "Organizing for Society: A Typology of Social Entrepreneuring Models." Special Issue on Social Entrepreneurship Theory and Practice. Journal of Business Ethics 111, no. 3 (December 2012): 353–373.
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