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  • 13 May 2014
  • First Look

First Look: May 13

http://hbr.org/product/fei-cheng-wu-rao/an/414056-PDF-ENG Harvard Business School Case 712-463 Sweet Deal-Industry Self-Regulation of Breakfast Cereal Advertising to Children In response to growing concern about childhood obesity, in... View Details
Keywords: Sean Silverthorne
  • 15 May 2013
  • Research & Ideas

From McRibs to Maseratis: The Power of Scarcity Marketing

Canadian culture, all Canadian measurements are in hockey rink units, or HRUs.) Social media activity was intense, and consumers even organized Double Down "Bro Downs" where men competed to see who could guzzle the most Double Downs. In View Details
Keywords: Re: Michael I. Norton
  • 27 Feb 2006
  • Research & Ideas

Corporate Values and Employee Cynicism

different from large, traditional Madison Avenue agencies. Instead of having stable teams based around individual clients, this upstart agency used ad hoc teams that formed and disbanded with every project. Clients commissioned specific... View Details
Keywords: by Martha Lagace
  • 01 May 2007
  • First Look

First Look: May 1, 2007

production shifts to the South, Northern resources will be reallocated to R&D, driving an increase in the global rate of innovation. We test the model's predictions by analyzing responses of U.S.-based multinationals and domestic... View Details
Keywords: Sean Silverthorne
  • 31 Mar 2002
  • Research & Ideas

You’re Wasting Your Employees! What You Can Do About It

definition, competency-based strategies are dependent on people: Scarce knowledge and expertise drive new-product development, and personal relationships with key clients are at the core of flexible market responsiveness. In short, people... View Details
Keywords: by Christopher A. Bartlett & Sumantra Ghoshal
  • 11 Nov 2014
  • First Look

First Look: November 11

environmental performance, and social responsibility evaluation, which cover the company in the national, regional, and corporate levels for the purpose of realizing the comprehensive evaluation of economic and environmental performance... View Details
Keywords: Sean Silverthorne
  • 11 Mar 2014
  • First Look

First Look: March 11

future aggregate commission payments across brokerage firms; that these votes are responsive to actions that brokerage-house analysts take to communicate with client investors; and that brokerage firms use... View Details
Keywords: Sean Silverthorne
  • 20 Feb 2018
  • First Look

First Look at New Research and Ideas, February 20, 2018

focused on getting news out to media outlets, today's CCO has become an integral part of any enterprise-company, corporation, governmental, and nongovernmental entity. Today's CCO is responsible for internal and external communication;... View Details
Keywords: Sean Silverthorne
  • 04 Jun 2013
  • First Look

First Look: June 4

case: http://hbr.org/search/713074-PDF-ENG Harvard Business School Case 413-099 Transitions Asia: Managing Across Cultures The director of an interim executive search firm, Chee Lung Tham, faced a clash of culture and management styles when his mainland Chinese View Details
Keywords: Sean Silverthorne
  • 22 May 2018
  • First Look

New Research and Ideas, May 22, 2018

Claudine, Andrea Prat, and George Serafeim Abstract—We construct a measure of corporate purpose within a sample of U.S. companies based on approximately 500,000 survey responses of worker perceptions about their employers. We find that... View Details
Keywords: Dina Gerdeman
  • 23 Mar 2010
  • First Look

First Look: March 23

the optimal response to an ad-sponsored rival often entails business model reconfigurations. We also find that when there is an ad-sponsored entrant, the incumbent is more likely to prefer to compete through the subscription-based or the... View Details
Keywords: Martha Lagace
  • 17 Mar 2009
  • First Look

First Look: March 17, 2009

http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=709473 Exeter Group, Inc. Harvard Business School Case 409-001 Jonathan Kutchins and Mark Cullen, managing partners of IT consulting firm Exeter Group, Inc., are considering four potential... View Details
Keywords: Martha Lagace
  • 02 Apr 2013
  • First Look

First Look: April 2

users-sophisticated and unsophisticated. Only sophisticated users adjust their expectations in response to platforms' price changes. We study the effect of the fraction of sophisticated users on platform profits. A monopoly platform's... View Details
Keywords: Sean Silverthorne
  • 07 Sep 2011
  • First Look

First Look: Sept. 7

responsibility of individual firms. The authors call for business to be both innovator and activist in protecting and strengthening market capitalism. Instead of seeing themselves as narrowly self-interested players in a system that is... View Details
Keywords: Sean Silverthorne
  • 30 Oct 2018
  • First Look

New Research and Ideas, October 30, 2018

that were more responsible and sustainable as well as how these strategies have faced constraints, trade-offs, and challenges of legitimacy. The industries covered range from sustainable finance and solar energy to organic food and wine,... View Details
Keywords: Dina Gerdeman
  • 30 Aug 2016
  • First Look

August 30, 2016

another, CFOs are currently responsible for far more than tracking financial figures. The note provides basic information about the responsibilities CFOs face, the paths that lead to the CFO role, the... View Details
Keywords: Carmen Nobel
  • 13 Nov 2018
  • First Look

New Research and Ideas, November 13, 2018

portfolio liquidations, which result in temporary drops in stock prices, and identify the brokers that intermediate these trades. We show that these brokers’ best clients tend to predate on the liquidating funds: at the beginning of the... View Details
Keywords: Dina Gerdeman
  • 27 Jan 2015
  • First Look

First Look: January 27

that agents experience reduced demand for service failures due to stockouts, but not for service failures due to network downtime, suggesting that consumers differentially ascribe responsibility for service failure based on the type of... View Details
Keywords: Sean Silverthorne
  • 07 Feb 2012
  • First Look

First Look: February 7

responsibility for formulating the energy strategy-and thus the Russia policy-for essentially all of Europe? The resolutions of these two puzzles are, I show, interlinked; they also demand theoretical innovation. With several case... View Details
Keywords: Sean Silverthorne
  • 05 Jan 2010
  • First Look

First Look: January 5

founding partners responsible for a group of 25-30 engineers. This initiative was very successful, but the firm then found itself with a lack of leadership skills at all levels of the organization to manage a company of a much larger... View Details
Keywords: Martha Lagace

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