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  • 04 Sep 2001
  • Research & Ideas

Is Government Just Stupid? How Bad Decisions Are Made

regulation of their industry. Their rash behavior will deprive future generations of entire species of nutritious fish. Long-term thinking about intergenerational issues is lacking in this and many other public decision-making arenas.... View Details
Keywords: by Max H. Bazerman, Jonathan Baron & Katherine Shonk
  • 12 Feb 2013
  • First Look

First Look: Feb. 12

Preannouncements under Market Uncertainty Authors:Ofek, Elie, and Ozge Turut Publication:Marketing Science Abstract A firm may want to preannounce its plans to develop a new product in order to stimulate future demand. But given that such... View Details
Keywords: Sean Silverthorne
  • 25 Sep 2012
  • First Look

First Look: September 25

http://hbr.org/product/producing-prosperity-why-america-needs-a-manufactu/an/10345-HBK-ENG?referral=00304 Relaxing the Taboo on Telling Our Own Stories: Upholding Professional Distance and Personal Involvement Author: Michel Anteby Publication: Organization View Details
Keywords: Sean Silverthorne
  • 07 Oct 2008
  • First Look

First Look: October 7, 2008

Lawrence Summers had presided over the final interviews of world-renowned architects being considered for the science complex planned for Harvard's expanded campus in Allston. The selection process had absorbed nine months in 2005 and... View Details
Keywords: Martha Lagace
  • May 2021 (Revised February 2024)
  • Teaching Note

THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

By: Ayelet Israeli and Jill Avery
THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Predictive Analytics; App Development; ＂Marketing Analytics＂; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Fashion Industry; Retail Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
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  • June 2020
  • Background Note

Customer Management Dynamics and Cohort Analysis

By: Elie Ofek, Barak Libai and Eitan Muller
The digital revolution has allowed companies to amass considerable amounts of data on their customers. Using this information to generate actionable insights is fast becoming a critical skill that firms must master if they wish to effectively compete and win in today’s... View Details
Keywords: Cohort Analysis; Customers; Analytics and Data Science; Segmentation; Analysis; Customer Value and Value Chain
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  • Research Summary

Overview

My research is at the intersection of organizational strategy, global sustainability governance, and social change. It explores the diffusion of sustainability standards to non-traditional sectors (e.g. jewelry, cannabis, plastics, pets) and the relationship between... View Details
Keywords: Sustainability Standards; Extractive Industries; Luxury; Gold; Institutional Change; Institutional Entrepreneurship; Hybrid Organizations; Governance; Policy; Consumer Behavior; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Pollution and Pollutants; Environmental Sustainability; Social Enterprise; Non-Governmental Organizations; Poverty; Diversification; Agriculture and Agribusiness Industry; Tourism Industry; Africa; Latin America; Europe
  • 12 Sep 2022
  • Research & Ideas

When Experts Play It Too Safe: Innovation Lessons from a NASA Experiment

breakthroughs may hit the discard pile before companies can evaluate them in full—causing companies to miss out on big competitive leaps, write the researchers in their working paper. Lane, who is affiliated with the Laboratory for Innovation View Details
Keywords: by Rachel Layne; Aerospace
  • 18 Sep 2018
  • First Look

New Research and Ideas, September 18, 2018

under-provision of innovation. Firms have clear incentives to engage in strategic behavior because policymakers use market outcomes as a benchmark in designing regulation. This study examines a unique energy efficiency standard for... View Details
Keywords: Dina Gerdeman
  • Article

It's Not Easy Being Green: The Role of Self-Evaluations in Explaining Support of Environmental Issues

By: Scott Sonenshein, K. A. DeCelles and Jane E. Dutton
Using a mixed methods design, we examine the role of self-evaluations in influencing support for environmental issues. In Study 1—an inductive, qualitative study—we develop theory about how environmental issue supporters evaluate themselves in a mixed fashion,... View Details
Keywords: Social Issues; Environmental Sustainability; Performance Evaluation; Cognition and Thinking
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  • 25 Jan 2011
  • First Look

First Look: Jan. 25

  PublicationsThe Strategic Use of Brand Biographies Authors:Jill Avery, Neeru Paharia, Anat Keinan, and Juliet Schor Publication:Research in Consumer Behavior (forthcoming) Abstract We introduce the concept of a brand biography to... View Details
Keywords: Sean Silverthorne
  • 28 Nov 2018
  • HBS Case

On Target: Rethinking the Retail Website

Professor Srikant M. Datar in a recent case study, Data Science at Target, co-written with research associate Caitlin N. Bowler. “Target had to make this big shift from thinking only about retailing to also thinking about data. And to do... View Details
Keywords: by Dina Gerdeman; Retail
  • 01 Aug 2022
  • What Do You Think?

Does Religious Belief Affect Organizational Performance?

shared values and behaviors and hence its performance. That’s why a recent study associating Confucian beliefs with positive performance of Chinese firms caught my eye. In it, three scholars based in China and Singapore examined the... View Details
Keywords: Re: James L. Heskett
  • 2023
  • Working Paper

Debiasing Treatment Effect Estimation for Privacy-Protected Data: A Model Auditing and Calibration Approach

By: Ta-Wei Huang and Eva Ascarza
Data-driven targeted interventions have become a powerful tool for organizations to optimize business outcomes by utilizing individual-level data from experiments. A key element of this process is the estimation of Conditional Average Treatment Effects (CATE), which... View Details
Keywords: Analytics and Data Science; Consumer Behavior; Marketing
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  • 29 Sep 2009
  • First Look

First Look: September 29

Self-Service Distribution Channels: Evidence from Customer Behavior in an Online Banking Channel Authors:Dennis Campbell and Frances X. Frei Publication:Management Science (forthcoming) Abstract This paper... View Details
Keywords: Martha Lagace
  • 13 Nov 2018
  • First Look

New Research and Ideas, November 13, 2018

to then cover their positions once asset prices start recovering. Predation leads to profits of about 25 basis points over ten days and increases the liquidation costs for the distressed fund by 40%. These results suggest a broker’s role in fostering predatory View Details
Keywords: Dina Gerdeman
  • 13 Sep 2011
  • First Look

First Look: September 13

I. Norton Publication:Management Science (forthcoming) Abstract Building on previous research in economics and psychology, we propose that the costliness of initial prosocial behavior positively influences... View Details
Keywords: Sean Silverthorne
  • March 2015
  • Case

Unilever: Combatting Global Food Waste

By: David F. Drake, Janice H. Hammond and Matthew G. Preble
The global consumer goods company Unilever was on pace to hit a number of aggressive targets by 2020 as part of the Unilever Sustainable Living Project, including a goal to halve the waste associated with the disposal of its products. Unilever's chief supply chain... View Details
Keywords: Food Waste; Sustainable Business And Innovation; Sustainable Supply Chains; Sustainable Operations; Organization Alignment; Environmental Sustainability; Operations; Supply Chain Management; Growth and Development Strategy; Food; Agribusiness; Strategy; Organizational Change and Adaptation; Beauty and Cosmetics Industry; Consumer Products Industry; Food and Beverage Industry; Forest Products Industry; Manufacturing Industry; Retail Industry; North and Central America; Europe; Asia; Africa; Latin America; India
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  • 13 Oct 2015
  • First Look

October 13, 2015

unresponsiveness of contribution rates to their tax treatment: (1) employee confusion about or neglect of the tax properties of Roth balances and (2) partition dependence. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49743 June 2015 Current Opinion... View Details
  • 28 Jul 2015
  • First Look

First Look: July 28, 2015

Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49412 Forthcoming Management Science Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud By: Luca, Michael, and Georgios Zervas Abstract—Consumer... View Details
Keywords: Carmen Nobel

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