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- 27 Apr 2015
- News
Science Shows Humblebragging Doesn’t Even Work
- Article
Humblebragging: A Distinct—and Ineffective—Self-Presentation Strategy
By: Ovul Sezer, Francesca Gino and Michael I. Norton
Self-presentation is a fundamental aspect of social life, with myriad critical outcomes dependent on others’ impressions. We identify and offer the first empirical investigation of a prevalent, yet understudied, self-presentation strategy: humblebragging. Across nine... View Details
Keywords: Humblebragging; Impression Management; Self-presentation; Interpersonal Perception; Competence; Liking; Sincerity; Behavior; Perception; Interpersonal Communication; Personal Characteristics
Sezer, Ovul, Francesca Gino, and Michael I. Norton. "Humblebragging: A Distinct—and Ineffective—Self-Presentation Strategy." Journal of Personality and Social Psychology 114, no. 1 (January 2018): 52–74.
- 14 May 2015
- Working Paper Summaries
Humblebragging: A Distinct-and Ineffective-Self-Presentation Strategy
- 13 Jul 2015
- Research & Ideas
‘Humblebragging’ is a Bad Strategy, Especially in a Job Interview
generous to them” Humblebragging runs rampant on Twitter, but it turns out to be a lousy self-promotion tactic, especially in business situations such as job interviews, according to recent research by Harvard Business School's Ovul... View Details
Keywords: by Carmen Nobel
- 13 Jul 2015
- News
‘Humblebragging’ is a Bad Strategy, Especially in a Job Interview
- 16 Jun 2015
- News
The rise of humblebragging, the best way to make people not like you
- 05 May 2015
- First Look
First Look: May 5
Abstract—Humblebragging-bragging masked by a complaint-is a distinct and, given the rise of social media, increasingly ubiquitous form of self-promotion. We show that although people often choose to humblebrag when motivated to make a... View Details
Keywords: Carmen Nobel
- 10 Feb 2016
- Sharpening Your Skills
Sharpening Your Skills: New Insights into Career Development
While humblebragging runs rampant on Twitter, it's a lousy self-promotion tactic that usually backfires according to recent research by Ovul Sezer, Francesca Gino, and Michael Norton. Professional Networking Makes People Feel Dirty... View Details
Keywords: Re: Multiple Faculty
- 14 Mar 2017
- First Look
First Look at New Research, March 14
distinct, and ineffective form of self-presentation. We first document the ubiquity of humblebragging across several domains, from everyday life to social media. We then show that both forms of humblebragging—complaint-based or... View Details
Keywords: Sean Silverthorne
- 27 Dec 2015
- Research & Ideas
The Most Popular Stories and Research Papers of 2015
Strategy, Especially in a Job Interview (25,829) While humblebragging runs rampant on Twitter, it's a lousy self-promotion tactic that usually backfires according to recent research by Ovul Sezer, Francesca Gino, and Michael Norton. How... View Details
- 15 Dec 2015
- News
The Year in Ideas 2015
suggests. No One Likes the Humblebrag Doctoral student Ovul Sezer would be justified in saying, “I just can’t get any work done; the media keeps calling about my last study.” But she knows better. That working paper, coauthored with HBS... View Details