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- April 2004 (Revised September 2004)
- Case
Hewlett-Packard-Compaq: The Merger Decision
By: Krishna G. Palepu and Jonathan Barnett
Hewlett-Packard's proposed $24 billion acquisition of rival Compaq marked the largest merger in the history of the computer industry. The merger was Hewlett-Packard's response to sweeping changes impacting the technology industry. The severity of the stock market's... View Details
- February 2004
- Case
New HP, The: The Clean Room and Beyond
By: Leslie A. Perlow and Elizabeth Kind
When the $19 billion merger of Silicon Valley legend Hewlett-Packard and Houston-based PC giant Compaq Computer Corp. legally closed on May 3, 2002, both companies had already devoted an immense amount of time preparing for the challenges that lay ahead. Chief among... View Details
- February 2004 (Revised January 2005)
- Case
Hewlett-Packard: Culture in Changing Times
By: Michael Beer, Rakesh Khurana and James Weber
HP had been a highly successful and respected company for decades. It was well known for its company culture and management practices--the HP way--which emphasized both profits and people. Changing markets, strong competitors, and the growth of its computer business,... View Details
- March 2003
- Case
Compaq's Struggle
By: Carliss Y. Baldwin and David Lane
In 1997, Compaq Computer was locked in price competition with industry leader Dell. Although Compaq sought to escape difficulty by acquiring Digital Equipment Corp. ,a maker of more lucrative servers and minicomputers, in 1998 the simultaneous effort to remain a... View Details
- November 1999 (Revised June 2001)
- Case
Compaq Computer Corporation: The DEC Acquisition
By: Carliss Y. Baldwin and Barbara Feinberg
Compaq's board of directors is faced with responsibility for setting the price range and terms for the proposed acquisition of Digital Equipment Corp. The transaction is described in the context of the rapidly evolving markets and business models of the computer... View Details
- April 1999 (Revised September 1999)
- Case
Compaq Computer: Consumer Notebook Group
By: David E. Bell and Ann Leamon
Presents the background for a video of a focus group on Compaq Computer's new consumer notebook. Engineers, manufacturers, and retailers had collaborated on the product design, which has been approved by the executive committee. A launch is scheduled for nine months... View Details
- April 1999 (Revised August 2000)
- Case
Compaq Computer: Focus Groups
By: David E. Bell and Ann Leamon
Gives the final report, both results and methodology, of the focus group on Compaq Computer's new consumer notebook. Describes the groups, selection method, and methodology in detail. Should Compaq base its product design on the opinions of 64 people? Must be used with... View Details
- April 1999 (Revised May 2000)
- Case
Compaq Computer: Intel Inside?
By: David E. Bell and Ann Leamon
Presents the results of quantitative and qualitative market research on the possible acceptance of a non-Intel processor in Compaq Computer's consumer notebook line. If the low-priced, non-Intel notebook is a success, the company will maintain or increase its 45% share... View Details
- April 1998
- Case
Compaq, 1998
By: Steven C. Wheelwright and Matt Verlinden
In 1997, Compaq Computer Corp. had become a $25 billion powerhouse. It had accomplished its revenue growth projections, successfully made a number of strategic acquisitions, and increased its gross margins, principally by moving up market into servers, workstations,... View Details
- September 1995
- Case
Benjamin Rosen and Compaq
By: William A. Sahlman and Jason Green
Addresses the challenges faced by Ben Rosen and the company board of directors as continuing problems force it to make a decision about the ongoing governance of the firm. The issues are complicated by the current CEO and founder, Rod Canion, who has had, until... View Details